How to track KPI — and why it matters

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How to track KPI — and why it matters

Social media works best when businesses analyze KPIs to check and refine their marketing plans. Tracking key performance indicators helps small businesses develop and improve their social media strategies to better serve the growth of their brand.

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Understanding the Instagram algorithm

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Understanding the Instagram algorithm

Understanding the Instagram algorithm helps small businesses and brands grow their engagement and presence on social media. Consistency and relationships remain crucial factors in both growth and conversions for brands.

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